Oct 18, 2019  
2018-2019 General Catalog 
    
2018-2019 General Catalog [ARCHIVED CATALOG–FOR INFORMATION ONLY]

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COMM 3030 - Social Media Strategies


3 Credit(s)

Social media focuses on how to strategically use each platform to engage, inspire, and inform. Students will learn to write for each platform, segment, target, develop message tactics, write SM plans, work with clients and measure effectiveness. Each student will develop and promote an SM communication project such as a blog and complete the class with a portfolio of social media work. (Spring, Summer) [Graded]

Prerequisite(s): COMM 1030  and COMM 2030   - Prerequisite Min. Grade: D-
Prerequisite Can Be Concurrent? Yes (COMM 2030)

Registration Restriction(s): None



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