May 11, 2025

2025-2026 General Catalog [Effective Fall 2025]

HELP

2025-2026 General Catalog [Effective Fall 2025]

Communication - Strategic Communication Emphasis (Minor)

Location(s): Main Campus
Close

Print Degree Planner (opens a new window) |

Program Information

All courses must be passed with a “C-” (1.7) or better to be counted in the minor.
A minimum of 12 credit hours in the minor must be upper-division (3000-4999).

Strategic Communication Minor Curriculum (21 Credits)

Foundation Course (3 Credits)

COMM 1010 - Introduction to Communication 3 Credit(s) [GE Humanities]

Strategic Communication Courses (12 Credits)

Complete a minimum of 12 credits from the following:

COMM 1030 - Introduction to Social Media 3 Credit(s)
COMM 1130 - Writing for Communication 3 Credit(s)
COMM 1450 - Introduction to Advertising and Public Relations 3 Credit(s)
COMM 2030 - Social Media Branding 3 Credit(s)
COMM 2900 - Content Creation 3 Credit(s)
COMM 3030 - Social Media Strategies 3 Credit(s)
COMM 3100 - Communication Theory 3 Credit(s)
COMM 3080 - Digital Design 3 Credit(s)
COMM 3900 - Strategic Campaigns 3 Credit(s)
COMM 4000 - Research for Communication Careers 3 Credit(s)
COMM 4040 - Advertising Psychology 3 Credit(s)
COMM 4930 - Social Media Lab 3 Credit(s)

Electives (6 Credits)

Any COMM courses 6 Credit(s)

Total Credits, Minor: 21

Program Learning Outcomes

Professional Application: Students make connections among concepts to synthesize and transfer their learning to new, complex situations that apply to professional and industry practices.
Message Development: Students strategically and responsibly apply appropriate technologies to explore, create, collaborate, and organize messages in a digital context.
Presentation Skill: Students will be able to research, organize, create, and present relevant messages to inform, persuade, entertain, or build rapport with selected and specific audiences.

Back to Top | Print Degree Planner (opens a new window) |