Dec 18, 2024

2020-2021 General Catalog

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2020-2021 General Catalog [ARCHIVED CATALOG–FOR INFORMATION ONLY]

Event Planning and Management (Minor)

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Program Learning Outcomes

Students receive on-the-job hospitality management and event management training.
Students receive instruction in event planning.

Program Information

Students must earn a minimum overall GPA of 2.0 in the minor requirements.

Event Planning and Management Minor Curriculum Summary (18 Credits)

Required Courses (15 Credits)

HRHM 3030 - Introduction to Event Planning 3 Credit(s)
HRHM 3610 - Strategic Customer Service 3 Credit(s)
HRHM 4110 - Meetings and Convention Management 3 Credit(s)

Select One of the Following

COMM 3900 - Strategic Campaigns 3 Credit(s)
HRHM 3210 - Introduction to Hospitality Marketing and Sales 3 Credit(s)

Select One of the Following

COMM 4520 - Event Planning and Management 3 Credit(s)
HRHM 4510 - Applied Event Planning 3 Credit(s)

Elective (3 Credits)

Select one of the following:

COMM 1450 - Introduction to Advertising and Public Relations 3 Credit(s)
COMM 3030 - Social Media Strategies 3 Credit(s)
COMM 2900 - Strategic Communication Writing 3 Credit(s)
COMM 4280 - Advertising Strategies 3 Credit(s)
COMM 4600 - Topics in Communication 3 Credit(s) (TOPIC: Event Management)
HRHM 3110 - Quantity Food Production 3 Credit(s)
HRHM 3250 - International Cuisine 3 Credit(s)
HRHM 4100 - Beverage Management 3 Credit(s)
HRHM 4300 - Resort Recreation Management 3 Credit(s)
HRHM 4700 - Special Topics in Hospitality Management 3 Credit(s) (TOPIC: Supervised Event Management Internship)
MGMT 2220 - Small Business Management 3 Credit(s)
Any other HRHM course 3 Credit(s)

Total Credits, Minor: 18