May 25, 2019  
2012-2013 General Catalog 
    
2012-2013 General Catalog [ARCHIVED CATALOG–FOR INFORMATION ONLY]

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MKTG 6200 - Strategic Marketing Management

3 credits

This course focuses on reinforcing, extending, and applying marketing concepts, principles, and techniques through readings, case studies, and secondary research. (Fall)

Prerequisite: Acceptance into MBA program
General Education Course: No



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