Jul 27, 2024  
2023-2024 General Catalog [Current] 
    
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2023-2024 General Catalog [Current]
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MKTG 4930 - Advanced Sales Techniques and Strategies

3 Credit(s) | $60 Fee

This course blends the critical aspects of personal selling with the art and science of managing a sales force. Included are coverage of selecting, training, and evaluating salespeople; compiling a sales forecast and sales budget; and ethical and legal issues. (Spring) [Graded (Standard Letter)]

Prerequisite(s): MKTG 2930   - Prerequisite Min. Grade: D-
Registration Restriction(s): None


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