COMM 6210 - Advertising and Public Relations Strategies

3 Credit(s)

Discusses advanced issues in advertising and public relations and how practitioners respond to and manage issues and events, with emphasis on recent research and theoretical developments, case studies, and experimental approaches. (Fall - Odd Years) [Graded (Standard Letter)]

Prerequisite(s): Admission to program or Graduate Director permission
Registration Restriction(s): MA in Professional Communication majors only