Oct 21, 2019  
2018-2019 General Catalog 
    
2018-2019 General Catalog [ARCHIVED CATALOG–FOR INFORMATION ONLY]

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MKTG 6200 - Strategic Marketing Management


3 Credit(s)

This course focuses on reinforcing, extending, and applying marketing concepts, principles, and techniques through readings, case studies, and secondary research. (Fall) [Graded]

Registration Restriction(s): MBA majors only



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