Dec 01, 2024  
2018-2019 General Catalog 
    
2018-2019 General Catalog [ARCHIVED CATALOG–FOR INFORMATION ONLY]

Add to Catalog (opens a new window)

MKTG 6200 - Strategic Marketing Management


3 Credit(s)

This course focuses on reinforcing, extending, and applying marketing concepts, principles, and techniques through readings, case studies, and secondary research. (Fall) [Graded]

Registration Restriction(s): MBA majors only



Add to Catalog (opens a new window)