Oct 04, 2022  
2021-2022 General Catalog 
    
2021-2022 General Catalog [ARCHIVED CATALOG–FOR INFORMATION ONLY]

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COMM 1450 - Introduction to Advertising and Public Relations


3 Credit(s)

This course introduces the concepts and practices of public relations and advertising to meet a variety of organizational goals. The focus of the course is the role of strategic communication in the process of marketing and strategic campaigns.  (Fall, Spring) [Graded (Standard Letter)]

Registration Restriction(s): None



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