General
- Learn to analyze works of art/design perceptively and to evaluate them critically.
- Develop the ability to plan the design process and construct narratives and scenarios for describing user experiences, and present work that demonstrates perceptual acuity, conceptual understanding and technical facility at a professional entry level in their chosen field(s).
- Develop fluency in the use of the formal vocabulary and concepts of design-including content, elements, structure, style, and technology-in response to visual communication problems. Studies in critical theory and semiotics are strongly recommended.
- Gain functional knowledge of creative approaches, and the analytical ability to make appropriate, purpose-based choices among them, and to use such approaches to identify communication opportunities and generate alternative solutions. Demonstrate an understanding of design at different scales, ranging from components to systems and from artifacts to experiences.
- Become familiar with the historical achievements, current major issues, processes, and directions of their field(s).
- Be afforded opportunities to exhibit their work and to experience and participate in critiques and discussions of their work and the work of others and acquire collaborative skills and the ability to work effectively in interdisciplinary or multidisciplinary teams to solve complex problems.
- Acquire the ability to place works of art/design in historical, cultural, and stylistic contexts, and become familiar with communication theories, principles, and processes have evolved through history and the ability to use this knowledge to address various types of contemporary problems.
- While synthesis is a lifetime process, by the end of undergraduate studies students should be able to work independently on a variety of art and/or design problems by combining, as appropriate to the issue, their capabilities in studio, analysis, history, and technology.
- Students must acquire a working knowledge of technologies and equipment applicable to their areas of specialization including abilities to use typography, images, diagrams, motion, sequencing, color, and other such elements effectively in the contexts of specific design projects.
UX/UI Emphasis
- Process: Identify and evaluate processes by which user experiences(UX) and user interfaces(UI) are designed in professional settings; apply these processes effectively to specific design opportunities.
- Technique: Demonstrate level-appropriate skills in production research, user interface(UI) and user experience(UX) design, product prototyping, information architecture, UX research, Usability, and user testing; identify and evaluate appropriate technological tools; develop technical proficiency appropriate to industry expectations.
- Aesthetics: Identify and evaluate the aesthetic content of interactive experiences within historical, cultural, and/or communicative context. Effectively apply aesthetic principles to the design of UX and UI.
- Ideation: Organize and synthesize disparate forms of input in order to generate multiple responses to design opportunities (including typical responses and novel responses).
- Collaboration: Work productively toward shared goals in a group environment; identify and effectively apply best practices for creating environments where diverse identities and perspectives are honored.
- Integrative Learning: Synthesize knowledge, concepts, frameworks, and contexts from disparate fields in the design of UX and UI.
- Social Context: Evaluate the social impacts of existing technologies through ethical, historical, and cultural contexts; identify biases embedded in interactive products and in design processes; evaluate and apply best practices for addressing issues of diversity, equity, and inclusion in the design of interactive projects.
- Professionalism: Demonstrate skills in interpersonal communication, time management, and self-presentation; identify and evaluate employment and entrepreneurial opportunities; identify and evaluate the rhetoric of a normative professional identity.
|