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Southern Utah University
   
2012-2013 General Catalog
Southern Utah University
   
 
  Dec 14, 2017
 
 
    
2012-2013 General Catalog [ARCHIVED CATALOG–FOR INFORMATION ONLY]

Marketing Composite, B.S.


General Education Core


See General Education 

  • Core Course Requirements 16-17 credits (must take MATH 1050 )
  • Knowledge Areas Requirements 16 credits (Must take following courses to fulfill both GE and School of Business requirements) PSY 1010  or SOC 1010 

Marketing Composite Curriculum Summary (B.S.)


Marketing Core (21 Credits)


  • MKTG 3030 - Buyer Behavior 3 credits
  • MKTG 4950 - Marketing Management 3 credits
  • MKTG 4100 - Market Research & Strategy 3 credits
  • Select 4 courses: (12 Credits): Three of the four courses MUST be upper-division marketing courses. One course (3 credits) may be from:
  •          •  a 3000 or higher level COMM course,

             •  any upper division School of Business course.

             •  any upper division foreign language course

             •  Other courses, upon approval.

Other Electives (10-11 Credits)


  • Electives,  10-11 credits

Total Credits, B. S. degree: 120