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Southern Utah University
    Southern Utah University
   
 
  Sep 25, 2017
 
 
    
2017-2018 General Catalog
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MKTG 3010 - Marketing Principles

3 credits

An analysis of problems and concepts concerned with the distribution of goods from producer to consumer. The course includes survey of marketing research, product planning, pricing, channels of distribution and promotion. (Fall, Spring)

Prerequisite: Junior standing
General Education Course: No



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